Oluwatoyin: Afro-futuristic Phygital Fashion Designer

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Oluwatoyin Fagbamila

Oluwatoyin Fagbamila is a self taught multifaceted digital artist/3D Fashion Designer whose work is being celebrated as much for its subject matter as its Afro-futuristic aesthetics. She uses her brand to promote representation of different body types, skin colors, sizes, when it comes to inclusion in the Digital fashion space. Oluwatoyin is also a Digital fashion tutor who has successfully onboarded hundreds of designers into the digital fashion world.

Asides being a fashion enthusiast, she is also a computer scientist who majored in network engineering before she decided to go fully into Fashion designing and illustrations. Currently, she is a full time illustrator and fashion Illustration tutor to Fashion schools and fashion houses in Nigeria and Africa.

Oluwatoyin has further launched her freelance illustration brand, Majestics Digital (formerly Majestic Apparel) in 2019. She has worked with prestigious clients in Nigeria and Globally and she has as well collaborated with a whole lot of talented Creatives/Artists and Brands on a Global Scale.

Oluwatoyin Fagbamila collaboration with Allan Del

How did you become a phygital fashion designer and illustrator?

I started my career in fashion designing in 2018 when I enrolled in a fashion school to learn fashion designing and standard pattern making. I suddenly got interested in fashion as I had no background in fashion or art before then. I evolved into 3D Digital fashion during the pandemic. I think the pandemic actually produced a very heavy weave of amazing talents, as I have heard so many “pandemic stories”. Then I started noticing the new trend of Digital fashion on Instagram and on Pinterest. I got very interested and went down the rabbit hole and kickstarted my Digital fashion Brand in November 2020.

What is the inspiration behind your works?

I pick inspirations from everything around me , right from nature , to architecture , culture, people,movies, basically almost everything. and then allow my creative sense handle the rest

Where and how do you sell your work?

I sell my Designs mostly as NFTs on Digitalax, The Drip Boutique, Digital fashion week New York DFWNYC, and am looking to launch my oncoming  collections on some other platforms. asides that, I am a Freelancer who offers various 3D solutions to Brands most especially fashion brands who wants to launch their Collection in the Metaverse or  have Virtual Fashion shows/3D campaign shoots e.t.c

I was top 3 at Design Fashion Africa DFA  2019 and top 10 at Heineken Design contest 2020 , being just 2 years old in digital fashion. I have trained over 200 students personally (partnerships and Collaboration not included). I have also partnered with prestigious Brands like SHECLUDED to Empower women with Knowledge.  

Also Read: Navvi Arudem is redefining the African gaming culture

What are the challenges you faced?

When I started I faced a lot of challenges, like inaccessibility to educational resources. There were not many courses on digital fashion back then as a lot of people were new to it. And the available courses were way too expensive for a Nigerian, living in Nigeria during the pandemic. And then again, the cost of subscription, most of the softwares we use is not free. So it was really difficult because I wasn’t earning from it back then as I was still trying to learn and find my balance. But I am happy with all that is in the past.

Advice to young Designers

My Advice to young Designers is to keep pushing. Consistency and determination is the key. Be very inquisitive, be hungry for knowledge and be ready to learn. As beautiful and cute my Art looks, it is not a child’s play. It takes a lot of mastery in different software to be able to come up with a Magnificent work of Art like mine. And take criticism with a positive mind. When I started I was told “no one will pay for this, is this not Nigeria” and Today I have more clients in foreign countries than in Nigeria.

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