Founded in 2015, Yeba is the first contemporary accessory brand with African roots to ascend the world of luxury handbags. Yeba in Yoruba (a West African ethnic group) means “the one who was born to fulfill her destiny”. It is a state of mind, a philosophy, a legacy. The brand aims at championing women to reveal their greatness and fulfill their potential.
Yeba designs modern and timeless essentials, highest quality handbags drawing inspiration from both modern aesthetics(such as architecture) and Yeba’s African heritage from Benin. Perfect balance between modernity and tradition, our handbags are beautiful objects with a soul, handcrafted by fine Italian artisans to last longer than a lifetime. They are pieces to keep tight by your side on your journey towards self-accomplishment.
At heart, founder Yeba believes that every woman has a true inner talent. This way, her accessory should help her not to lose sight of what is already there deep inside. Wearing the name ‘Yeba’ is simply wearing an invisible crown – a crown that has been passed down as heritage from a long line of strong women to you. This name, this title, is the bond that unites all of us, as one community, with roots all over the world, animated by the same yearning heart, the same ambition to fulfill ourselves and have a positive impact in this world.
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Yeba believes that every woman has greatness and talent in her, which is why she designs accessories that value them. The launch of this brand was a way to advance its culture and heritage. Her love for fashion joins her passion for craftsmanship to create unique pieces that will stay by your side forever.
Born in Benin and raised in Europe, Yeba Olaye Founder of YEBA is a multifaceted talent who left behind a career of more than 10 years in consulting and finance to follow her dream: to create an ambitious accessories brand. Starting from nothing but a sketchbook, she finally turned her vision into reality. Yeba is on a mission to build strong and authentic brands in the digital era.
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